Social media
Plan, write and schedule posts that show the care you provide and help you recruit, with consent and privacy built in.
- Free first step
- Price agreed in writing
- Care-sector specialists
- Brand and contentLook the part everywhere
- CoverageAcross the UK
- First stepFree preview or audit
- PriceAgreed in writing first
Look the part everywhere
Social media for care providers
Social media can help care providers recruit, keep families informed and show the personality of their team. It needs care too: photos and stories about clients need consent, and posts must never reveal personal details.
We plan, write and schedule posts in your voice, or set up your accounts and give you a simple plan so your team can post confidently. We will also tell you honestly if social media is not the best use of your budget.
Why care providers choose us for social media
- Care-aware contentConsent, dignity and confidentiality are checked before anything is posted.
- Your voiceWe already know your website and services, so posts sound like you.
- Recruitment focusJob posts and artwork that help carers picture working with you.
- Honest adviceIf social media will not pay back for your agency, we say so.
What's included
Everything a social media project can cover.
Your written proposal confirms exactly what is included, and the price, before any paid work starts.
- 01A short plan: who you want to reach and why
- 02Profiles set up or tidied, with consistent branding
- 03A monthly content calendar
- 04Posts written in your agency's voice
- 05Graphics and recruitment artwork in your brand
- 06Scheduling across your chosen platforms
- 07Consent and privacy checks for every post
- 08A monthly summary of what worked
Who it's for.
Plan, write and schedule posts that show the care you provide and help you recruit, with consent and privacy built in.
Recruiting agencies
Need a steady flow of applicants and a reason for carers to choose you.
Agencies with stories to tell
Good news, training milestones and community work that nobody sees.
Busy managers
Know social media matters, but have no time to post.
Teams who want to do it themselves
Need a plan, templates and confidence.
What social media does for your agency
Applicants and families often check your social profiles before they call. Regular, genuine posts show an active, well-run organisation with people behind it.
For recruitment, social media puts your vacancies in front of people who are not yet searching for a job but would move for the right employer.
How we work.
From a first conversation to launch and support, you always know what happens next and what it costs before paid work begins.
- 01
Conversation
We talk about your goals, audiences and what you are comfortable sharing.
- 02
Plan
We agree platforms, topics and how often to post.
- 03
Create
We write posts and design artwork for your approval.
- 04
Schedule
Approved posts go out on the agreed dates.
- 05
Review
A short monthly summary and plan for the next month.
Key features.
What your social media project can include.
01Content calendar
A month of posts planned in advance.
- 02
Recruitment posts
Vacancy artwork and posts that link to applications.
03Branded graphics
Templates in your colours and type.
04Consent checks
Photos and stories only with the right permission.
05Scheduling
Posts published at the times your audience is online.
06Monthly summary
What people engaged with and what to try next.
Which platforms should we use?
It depends on who you want to reach. Facebook often suits families and local carers, LinkedIn suits commissioners and managers. We recommend a small number done well.
Can we post photos of clients?
Only with clear, recorded consent, and never with personal or health details. We check every post.
Can you just set us up to do it ourselves?
Yes. We can set up your profiles, templates and a simple plan, then train your team.
Do you run paid adverts?
Paid recruitment adverts can be planned and quoted separately.
Is it worth it for a small agency?
Often, mostly for recruitment. If it will not pay back, we will tell you before you spend anything.
Services that work well together.
- Branding and identityA care brand families recognise and trust: a logo, colours and type that work on your website, your rotas and your recruitment adverts.Explore
- Local SEOAppear on Google Maps and local searches in the towns you cover, with a Google Business Profile that is complete and accurate.Explore
- Website developmentCare agency websites that are clear on a phone, easy to keep accurate and built around how families, professionals and applicants choose.Explore
Every service
Websites
Search and growth
Brand and content
Hosting and care
Advice and free starts
Talk to our team.
Tell us about your agency and what needs to work better. A free private preview comes first; paid work starts only once the scope and price are agreed.
Call our office07787 288310Email our teamadmin@care-operation.co.ukPrefer to talk?Book a short callYour enquiry has been received.
Thank you. We will use the contact details you provided to discuss your agency and the next step.